Halcyon Press heroprojectEditorial
Website · 2024

HALCYON PRESS

A long-form reading site for an independent publisher of essays, criticism and translation.

Client
Halcyon Press
Year
2024
Role
Website, Typography system
Timeline
6 weeks
the challenge

WHAT WE STARTED WITH

Build a serious reading environment that competes with the legacy magazines without their bloat or paywalls.

the approach

HOW WE BUILT IT

Custom variable-font pairing tuned for long reads, an issue-based archive, and a minimal subscriber flow.

the outcome

WHERE IT LANDED

Read-time per session at 7m 12s and a paid subscriber base that 4×'d in the first six months.

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Halcyon Press — image 2
Halcyon Press — image 3
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