ATLAS GOODS

A confident shop refresh for a small-batch home goods brand — slower, more editorial, with much faster checkout.

the challenge

Their Shopify theme made every product look generic. Conversion was stuck at 1.1% with high cart abandonment.

the approach

Custom product templates with story-first layouts, a streamlined 2-step checkout, and a refreshed type system across the storefront.

the outcome

Conversion up to 3.4%, AOV up 22%, and a press feature in Kinfolk within the first quarter.

taggedE-commerceShopifyBrand RefreshRetail

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something like this